Reckitt Mulls Sale of Some Homecare Brands

World's largest homecare player may sell several non-core brands.

Reckitt Benckiser Group Plc is in early discussions with potential suitors for its homecare business. Industry observers said the move could fetch nearly $8 billion at current exchange rates. Reckitt, ranked No. 4 in Happi’s International Top 30, is working with Morgan Stanley on a deal for the brands, which include Airwick air freshener and Cillit Bang cleaners. In announcing the move, Reckitt said it will focus on power brands such as disinfectants like Harpic, Vanish, Dettol and Lyso...

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